Description

Want to dive deep into Google Analytics 4
or learn more about the custom options
available?

GA4 is an amazing program with a lot of
options that just were not available in older
editions of Google Analytics. This provides
amazing opportunities to collect analyze and
monitors more detailed data on cleaner
reports in order to better understand your
website customer behaviors.

This book covers

• User engagement, how to track it, and why it is important

• Setting up and using custom dimensions in GA4

• Understanding filters and how to screen out

• unwanted content

• How to customize channels in GA4

• Understanding data and website performance planning